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Struggling with hair breakage? We finally found a shampoo that helps prevent it

Published 12:53 8 Apr 2026 BST

Kat O'Connor

Struggling with hair breakage? We finally found a shampoo that helps prevent it

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Say goodbye to breakage with this incredible shampoo

Many of us are suffering from hair breakage due to years of using heat on our hair. Our split ends are looking pretty bad, our hair feels dry, and is screaming out for us to step away from dye and bleach for a little while.

As we get older, we have come to realise that haircare is just as important as skincare and finding products that actually nourish and repair our hair is essential, especially if you're in your thirties.

One brand we always turn to when our hair needs some serious TLC is Aveeno. The brand recently launched its new Strength & Length range, a shampoo and conditioner duo that harnesses the power of plants.

If you're experiencing breakage, this is the shampoo you need in your haircare routine.

The new collection helps strengthen hair, preventing breakage for longer, with hydrated and healthy-looking lengths. It provides the trusted, gentle care and scalp comfort AVEENO Haircare is known for.

For consumers seeking solutions for weak hair, the innovative Strength & Length range offers a performance-driven formula that supports the hair from root to tip.

Clinically proven to help relieve a dry, itchy and flaky scalp, whilst helping to reduce breakage and for healthy-looking lengths.

Industry-leading hairstylist Michael Douglas comments: “My clients want hair that feels stronger, but not at the cost of scalp comfort. The new AVEENO Strength & Length range is a game-changer because it harnesses the power of a Plant Protein Blend to build resilience from within the hair fibre. It delivers gentle, yet effective, care, creating the perfect healthy canvas for any style. Hair is left not just looking, but feeling, fundamentally stronger from root to tip.”