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Published 09:37 17 Jun 2018 BST
Updated 10:47 17 Jun 2018 BST
Yep, this beer belly bum bag is apparently what we should all be investing in this A/W.
The print includes its very own belly button and hairy naval and was designed by Albert Pukies.
Coming in a variety of styles, you get to choose what DadBag best suits your personal style.
When asked what was the inspiration behind his design, Pukies told Bored Panda:
“I made the DadBag because I’m desperate to have a dad bod but I’m also very concerned about the health risks associated with it. “The solution is quite simple: a bumbag with a proper dad belly printed on it. “Now I can put on a dad bod whenever I feel like it and even store my valuables in it.”
As expected, the social media response has been even better than the product.
search "dad bag" on the internet & you will not be disappointed
— Asia ? (@y0urhighnessss) September 19, 2017
Trust me...when that dadbag fanny pack launches you bet your ass I'll buy it.
— SIERRA (dis beat is) (@SierraDille) September 21, 2017
Burn everything to the ground. https://t.co/85KIy1ad3x
— Victoria (@viva_victoria) September 21, 2017
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