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Published 20:09 11 Nov 2015 GMT
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As you can see, it's modelled on the pin up girls who were so popular in the 1950s.
Sales went well, and in 1959 he applied for an improvement on his original patent.
Mental Floss writes: "The incongruity of a pine-scented woman must have bothered him.
"The abstract Evergreen tree shape made more sense, both in context and in function. Samann’s invention called for a scented paper covered in cellophane that would trap the fragrance until the consumer was ready to use it."
The shape has become so synonymous with the Car Freshner brand that they never strayed from it, and aggressiely protect it to this day.
There - so now you know.
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